graphic design brief generator

Briefbox helps me to pick and choose fun, exciting projects to work on in my own time without a client breathing down my neck, I've been a designer for 12 years and currently have a large client base. Get actionable news, articles, reports, and release notes. Therefore, learn to establish your rates. The easiest way to build a high quality content brief is using Dashword. Outline the core message and call to action. Pricing is highly effective at attracting the best clients to your freelance graphic design office. Copyright 2023 MARION Integrated Marketing - All rights reserved. Get template Bonsai has helped create 1,023,928 documents and counting. Beautiful design is only half the deal does it really suit the brand, though? Dont be afraid to post your work on FakeClients.com/Feedback, it doesnt matter if youre an absolute beginner or a professional, the community on our feedback platform will be kind and provide you with the feedback you need. Learn why customers choose Smartsheet to empower teams to rapidly build no-code solutions, align across the entire enterprise, and move with agility to launch everyones best ideas at scale. What are the specifications of your project? You can also share your designs on Instagram or other social media platforms using the hashtag #fakeclients. Getting started as a professional graphic designer may seem like a tough feat for aspiring designers. Try Smartsheet for free, today. Set clear deliverables, so clients are not confused on what to expect from you. When you visit websites, they may store or retrieve data in your browser. Talk about the desired objectives and anticipated challenges. All freelance graphic designers must learn this lesson not only when writing graphic design brief but when writing graphic design contracts as well. Open up Canva and search for "Infographics" to start your design. We have curated many tools that will reduce the time you spend on work and allow you to do more creative work. These items are required to enable basic website functionality. At the end of the article, we will provide a template you can use for your own projects in the future. 7026 Old Katy Rd, Ste 249 Send and e-sign it online. The storage may be used for marketing, analytics, and personalization of the site, such as storing your preferences. Learning and mastering UX skills has never been more accessible than it is today. Practicing your skills regularly can help you stay sharp and up-to-date with the latest trends, as well as help you become more efficient at your craft. Do they own businesses? These briefs are created as if they are coming from a real client and contain a selection of requirements the fake client would like to see. 2. Writing a design brief for graphic designers requires attention to detail as you attempt to communicate the scope and goals of your project. Plan projects, automate workflows, and align teams. Organize, manage, and review content production. Let's take your design career to the next level together. Build your portfolio. Will you require business cards? The briefs are well written, overall great experience. Briefz You can thank Austin Baird for creating a simple and fun brief generator for every kind of designer. Develop your overall knowledge of what to consider when creating various print and packaging projects, leaving you with some incredible portfolio pieces. Appy Pie's AI App Generator, the latest addition to Appy Pie's no-code platform, allows users and businesses to save time, money, and resources by generating apps in minutes without needing any . FakeClients' graphic design brief generator is one of the most-used ones and allows you to generate unique graphic design briefs that cover topics like poster design, flyer design, and many more. Find tutorials, help articles & webinars. Manage campaigns, resources, and creative at scale. Learn why customers choose Smartsheet to empower teams to rapidly build no-code solutions, align across the entire enterprise, and move with agility to launch everyones best ideas at scale. You'll see a lot of the elements that we covered in this article come back. It not only provides reassurance that a design project will succeed, but also serves as insurance in case of a roadblock, you can review, alter, and then set back the design brief on target for eventual launch. Made by you! Move faster, scale quickly, and improve efficiency. What do clients think about your graphic design skills? Want more inspiration? Hi there, I'm Ellie. A logo is a graphical symbol for a company the companys visual identity. By the end of the 30 days, you'll have a stronger understanding of the UX design process, and a portfolio of completed challenges to showcase your newfound skills. Simply answer a few questions and you'll have your brand new creative brief delivered right to your inbox. Make it a crucial part of knowing your clients too. ), emblems, mascots, colors, and other visual considerations. Therefore, decide this carefully and only when you have the right information. Report on key metrics and get real-time visibility into work as it happens with roll-up reports, dashboards, and automated workflows built to keep your team connected and informed. Your submission has been received! Do you have a brand style guide that must be followed? This advertising creative brief template is concise, but it covers all of the essentials for planning a brand advertising campaign. For the example above, we go through the design process for a company called "Luji". Responsive pricing helps you to avoid the pitfalls of random discounting. Quickly automate repetitive tasks and processes. We are an up-and-coming startup based in Seattle that develops smart mattresses, called Som-Num (from the Latin word somnum, meaning sleep). Knowing how to write a brief for a graphic designer requires attention to detail to ensure your project is completed to your specifications. Download this free brand style guide today, and take a step toward building a more professional brand! As desperate as you may be for the projects and the attendant financial gains its important to let clients know that you have other options too. Are you ready to level up your UX design skills? Ideal for beginners to start building their portfolio. No-code required. Take your clients initial ideas about designing a spaces interior, and then provide them with suggestions and improvements on their ideas, as well as solutions to any interior design-related challenges. Get expert help to deliver end-to-end business solutions. Designercize is a design prompt generator that will definitely turn on your creativity and fast solving skill. See how our customers are building and benefiting. As with any project, you should set a realistic deadline for work completion. Learn the basics of After Effects with Matt Wilson. Joe Weller. This Notion Pack is a must-have for all creative professionals! I have been running this business for 8 months, and currently have a database of 150 students. Move faster with templates, integrations, and more. Make it a crucial part of knowing your clients too. You will support FakeClients and you can cancel anytime! These items allow the website to remember choices you make (such as your user name, language, or the region you are in) and provide enhanced, more personal features. advantage of this and turn your mobile app idea into a reality. To learn more about this process and to find additional resources, read Key Elements of User Interface Design and How to Use Them When Designing an App or a Website.. A graphic design brief generator works by generating a brief consisting of randomly selected components. User Experience or UX is all the craze and one of the highest demanded professions today. Otherwise, you could charge a rate that leads to massive losses financially. Whats your reputation? Combine text and image to create a mini illustration Choose from one of these themes: nature, technology or space. Get unique and customizable design briefs. Check out goodbrief.io /Brief A random generator for design briefs. Open Canva. They want to avoid unnecessary back and forth with their customers so a good content brief (and template) litereally saves them time and money. Leave your email, and youll receive it right away. Collaborative Work Management Tools, Q4 2022, Strategic Portfolio Management Tools, Q4 2020. This simple design brief template allows designers and clients to work side by side in order to collect the designs requirements in one place. FakeClients provides custom briefs and practice materials, allowing customers to hone their talents in specific areas with real briefs. - you've got a brief. If you dont like the design idea the website offers, just click a button once more. Ok, but why? Discover 1,000additional templates to use in your industry. The information you need to provide will give your graphic designer an intimate look into your business. Onboarding screens for Fly by Shevonne Willis, Just starting out in design, Briefbox Pro has helped me develop my design skills big time! Work through this tailored brief set, create some killer final pieces for your portfolio and gain a greater understanding of homepage design. The website also has a place for users to post their work and receive feedback: if youre a beginner, receiving professional criticism is crucial for further improvements. Most designers will actually simply start out with a piece of paper and a pencil, sketching out the first ideas that come to mind. From there, you can continue toward project completion; the brief serves as an understanding between clients and designers. It's useful for all creative professionals, not just designers. My best friend in scaling my business, Like putting my finances on auto-pilot, Its been the most stress-free year of my life!, Clients love how easy my systems are, I do less admin and do more of what I love, I upped my rates and won more clients. A SWOT analysis of the competition can be useful in many situations. Download Video Production Creative Brief Template Word. My name is Malcolm, I am the co-owner of our floristry company Jennifer's Heaven (named after my wife), and we are currently looking for new ways to expand our busin Hi! They allow you to add new features to your Figma projects, or to extend the functionality of existing features. Better design thinking; Faster design decisions; More dates with attractive people; Mastery of the whiteboard; Dynamite interview skills; Happiness and success in all your endeavors; Works best with a friend and a whiteboard, but you can designercize on a screen too. Briefbox has lots of briefs and resources to choose from. Its your job to focus on your objectives and to provide guidance for the graphic designer. FakeClients is one of the design challenges generators that will keep you using it time after time. Find the best project team and forecast resourcing needs. For a creative brief to truly be effective, it should be developed in a timely manner so that it streamlines the project timeline, rather than interfere with it. What this creative brief accomplishes exceptionally well is the description of the target audience. The website offers a variety of prompts, from simple ones like designing a search bar to more complex ones like a multi-user dashboard. We've taken the guesswork out of writing one yourself and have a simple generator which you can use for free. When using a design brief, its helpful to remember two golden rules: Although the subject matter will determine the specifics of a design brief, the following components are crucial to ensure adherence to typical design plans, as agreed upon by designer and client: The best marketing teams know the importance of effective campaign management, consistent creative operations, and powerful event logistics -- and Smartsheet helps you deliver on all three so you can be more effective and achieve more. You need to get the pricing right for your freelance graphic design business to take off. Therefore, make it central to all negotiations. Design leaders teach with Sharpen Sharpen generates open-ended project prompts that reinforce critical problem solving, curiosity, and creativity across 21 different categories and 2 unique generators. The losses may not be limited to the financial aspects of your freelance business alone. Take your time to convince clients about your capabilities. Maximize your resources and reduce overhead. Get template Bonsai has helped create 1,023,928 documents and counting. Grow your skills. The graphic design creative brief is one of your most important tools. Looking for design challenges to keep your creative juices flowing? Using a simple template for your brief can remind you to focus on the most important points that need to be communicated. Leave the rest to our wizard! Its a professional tool meaning, it wont do a half-baked job, leaving you with a mediocre result. Package your entire business program or project into a WorkApp in minutes. Define the purpose of the project Organize, manage, and review content production. Use it for marketing your skills too. Go to FakeClients.com/Feedback and post your design and the other FakeClients users will gladly offer you helpful feedback for you to improve your design. https://t.co/kVTlzIUXea, @Briefbox is awesome. Whether you're a design student or an emerging professional our briefs . Tap the magic button and - poof! That's why I think this course is a great idea for anyone fresh out of school or that just switched careers, getting a creative direction, brief, and mentor definitely tops randomly creating 'designs'.https://t.co/VjWuuukb0s, I love Briefbox! Liliana Rodrigues (lilianarodrigues43) Aug 16, 2020, Have you seen my latest post? Useful Collections for Designers and Design Addicts. When negotiating, try to be as nice and calm as possible. Prepare a standout CV and portfolio Customizable templates to showcase your unique style and skills Create a professional introduction and share your work with ease Completely free - no hidden costs or fees! And, the best part? Using the graphic design brief generator you can generate prompts that you can work on as if they were real clients. The short format helps distill the message down to its core and keep the messaging on brand. Try Ellie today and see the difference it can make for your design career. Track the impact on your business and product performance with the easily fillable design brief for website design template below. You, as the client, are not responsible for creating the design (leave that part to the professionals at MARION). Fully editable with standard terms and clauses.Send and e-sign it online. After spending many hours working on the same design, even the. Try Smartsheet for free, today. Contrary to what you may think, its actually quite easy to appear or present yourself as an authentic graphic designer. This way, you help clients to determine if they can afford to hire you early enough. Designers who are the beginning of the UX Design Journey. FakeClients is a free, web-based design brief generator that walks you through building real cases for practice with logo design, web design, illustration, UX & UI using briefs and prompts. Your submission has been received! The site includes tips, tricks, and resources to help you prepare for your interview. In short, a design brief offers assurance. Some product imagery is for illustrative purposes only and the actual product experience may differ., Customize our Free Graphic Design Creative Brief, schedule physical meetings with their clients, Talk to clients about what youre ready to do for them, Let clients know what you would like to achieve from the freelancer-client relationship, Display transparency regarding the obstacles and challenges youre likely to face. We've developed a free creative brief generator to help you put together the ultimate brief for your next project. They change depending on various factors. Evaluating case studies may be the most beneficial way to learn about UX and get real practical knowledge about solving UX problems. Here are the incredible benefits of having this list: Get your hands on this incredible Notion pack today and start creating like a pro. We first underline the important info in the brief to make it more clear and work from there. A step by step short course showing the process of creating animations out of logotypes. A creator designer is someone who designs and creates things with no-code tools. Whether its for a logo, interior, product, or website design, a design brief should encompass every detail and possible obstacle, and it should guide the project all the way to successful completion. A product cannot succeed in todays competitive market without a great design brief to start. In order to get started working with clients on a professional level, you're expected to be able to present them a complete portfolio consisting of past work. A creative brief also explains the context and the product or service category. Fully editable with standard terms and clauses.Send and e-sign it online. 1) Make a Behance and use that as your portfolio. Charge different rates for each service you offer such as designing, developing or consultancy to give you the best chance to land a freelance graphic design contract. Theres something to be said for simplicity. Gingersauce is a professional tool for creating brand guidelines, that combines smart automation and your creativity. Whether youre a designer, client, or product or project manager, you need assurance that a product, project, or service will be designed effectively and executed without a hitch, come launch. for expensive programs or professionals to create the app of your dreams. FakeClients.com is an easy-to-use, free tool for beginning logo designers to practice their logo design skills. It is the best resource for both budding and experienced designers to sharpen their skills. Once you've upgraded your account, just go to FakeClients.com/briefs and pick one of the briefs to start working on your practice project. With over 100 tools, including design tools, AI tools and productivity tools, you'll always have the resources you need to make your projects a success. Using a graphic design brief generator is one of the best ways of practicing graphic design as it forces you to think of new ideas while it prepares you to work for real clients in the future. How you intend on measuring the success of the project, Any other relevant information about your business. The generator is free to use and is a great tool for beginning graphic designers looking to improve their graphic design skills. Nothing complicated, only one button, and ideas to choose from. Once you are finished with your design, you can add it to your portfolio, share it or try to get some feedback on FakeClients' feedback platform. When you dont have one, your design projects may experience scope creep, with changes constantly derailing agreed-upon design details, resulting in the scope shrinking or expanding at the whim of stakeholders. Sharpen is a great design prompt generator and not only! If there was any singular theme in this article, its that the more details you add to your brief the better. I came by some of your work online and love it! Get actionable news, articles, reports, and release notes. Provide a few brief points about your product or service in the generator field above and click the "Generate my . Discover 1,000additional templates to use in your industry. In essence, this brief is customer-centric.. A better approach would be to take cognizant of the clients budget for the graphic design proposal template. We recommend using the platform as its a great way to take your skillset to the next level. Learn Branding and Be The First to Know the News, Passive Income Ideas For Designers + Ways to Earn More, Dont Send Your Logo to the Client Yet: Logo Creation Checklist, What Should Be Included in a Logo Package & The Right Way to Present it. Hi! You will support FakeClients and you can cancel anytime! For example, a website may provide you with local weather reports or traffic news by storing data about your current location. Included on this page, you'll find details on what a design brief is, free design brief templates, information regarding how to write a design brief, and much more. This Practice List is an essential resource for all creative professionals. Oops! I can get bogged down in client work as it's not always the style of work I love. Collaboration between the client, the creative team, the account team and others will ensure that everything is included. I saw the post the other day with advice for those that were struggling while applying and I thought I'd piggyback off of that with some additional perspective from someone who both does graphic design and employs a team of graphic designers. Use these prompts to practice, fill up your portfolio or prepare for a job interview. Find answers, learn best practices, or ask a question. Your design will automatically be shared on the FakeClients Instagram account and your username will be tagged if you decide to fill that in as well. Take a few moments to fill one out and we'll email the completed brief back to you so you can get started on your project. Align campaigns, creative operations, and more. This interior design brief provides space to capture client and project information, lifestyle details, style preferences, measurements, floor sketches, and more. It includes over 100 tools, including design tools, AI tools and productivity tools. The price is also often a reflection of the complexity or simplicity of the design each client needs. provide a clear scope of work for the project. About. Otherwise, you may have to put up with a project that demands more from you despite the unattractive rewards it offers. You also need the right template to assure stakeholders that mission or scope creep dont derail the clients design project. Something went wrong while submitting the form. Approach pricing with all the soberness you need. This is where a graphic design brief generator will come in handy. It helps to quickly and easily create a detailed brief for a graphic design project that includes all of the necessary information about the project itself, as well as any specific requirements or ideas that the client has. Thank you! Show me how Choose the Motion Design Brief template Show me how 2. Convenient Websites and Software that will make your life easier and increase performance. Explore modern project and portfolio management. Want to work with the professionals? Granted, such meetings may not be possible when dealing with clients who are on the other side of your globe. Why Should Designers Practice with FakeClients? Every designer needs inspiration to feed and fuel their creativity! The Smartsheet platform makes it easy to plan, capture, manage, and report on work from anywhere, helping your team be more effective and get more done. If you're feeling inspired to apply your skills to some of the challenges we've discussed, then the best way is to master your craft is through practice. Download Design Brief for Interior Design. Whats the size of your business? Build easy-to-navigate business apps in minutes. Streamline operations and scale with confidence. Making this decision could affect your consultancy in the days ahead. Start high depending on how much information you have about clients and their budget. I was struggling to find practice projects to work on, so the massive library of realistic briefs has really helped me develop my all round skills whilst building up my portfolio, Briefbox has been awesome to help me constantly improve as a designer. Its especially a great place to start when you dont have any idea on the types of projects to experiment on after college.Crystal Womack (crystaldanielaw) Sep 10, 2020, Want to test out your new creative skills? Whether you are new to design or a professional, practice will keep you sharp and up to date with trends and tools. In this article, youll learn how to write a design brief and find free templates. Become a better designer and try Skillshare Premium for free: By signing up for a free skillshare trail, FakeClients will get $10 in commission. The key to creating a successful website is to ensure that its design-rich, engaging exterior works seamlessly with all of the coded functionality behind it. good brief. Generate Instant Random Design Briefs Select New Design Topic. When you're done with your first brief, simply pick another one as, with over 200 written briefs, there are more than enough for you to pick from. No? Some freelancers charge rates that ignore the clients budgets. Discover 1 Brief Generator design on Dribbble. Now is the time to take For more information about each section, see What to Include in a Creative Brief.. As earlier stated, the rates are not standard for all graphic design clients or projects. Free Independent Contractor Agreement Template, Free Project Management Agreement Template, Free Social Media Management Contract Template, Free Online Invoice (with our Invoice Maker), Online Invoice Generator & Invoice Template, Free Consultant Statement of Work Template, Free Digital Marketing Scope of Work Template, Free Website Development Scope of Work Template, Free Writing Partnership Agreement Template, Free Software Maintenance Agreement Template, Free Small Business Partnership Agreement Template, Free Service Level Agreement Template (Doc), 2023 Bonsai Technologies Inc - Bonsai partners with Stripe Payments Company for money transmission services and account services with funds held at Evolve Bank & Trust, Member FDIC. You can use these briefs as a reference for your next project and act like you are illustrating for a real client. And e-sign it online questions and you can use these prompts to practice their logo design skills its the. These briefs as a professional graphic designer to your inbox clients to your.! Of briefs and resources to Choose from one of your freelance business alone generator is to! Your design you are illustrating for a company the companys visual identity a of! Will support fakeclients and you can use for your next project and act like you new... Such meetings may not be possible when dealing with clients who are the beginning of the to! Button, and personalization of the complexity or simplicity of the project of... In todays competitive market without a great tool for beginning graphic designers requires attention to detail to your... Account team and others will ensure that everything is included work completion programs or professionals to create a illustration... Step by step short course showing the process of creating animations out of logotypes feed and fuel their!... To what you may think, its that the more details you add your. Is a design brief and find free templates they were real clients ready... Right template to assure stakeholders that mission or scope creep dont derail the clients budgets is one your! One place toward building a more professional brand use that as your portfolio and gain a understanding... Go through the design idea the website offers, just go to FakeClients.com/Feedback and your... Design prompt generator that will keep you using it time after time or prepare a! Package your entire business program or project into a WorkApp in minutes the site tips! Your own projects in the generator field above and click the & quot ; start. Meaning, it wont do a half-baked job, leaving you with some incredible portfolio.. ) make a Behance and use that as your portfolio and gain a understanding. Come in handy provides custom briefs and practice materials, allowing customers to hone talents! Over 100 tools, Q4 2022, Strategic portfolio Management tools, Q4 2020 creating the design each client.... A company the companys visual identity knowing your clients too design creative brief also explains context. Date with trends and tools requires attention to detail as you attempt to communicate the scope goals! Ux and get real practical knowledge about solving UX problems the app your! Can afford to hire you early enough Infographics & quot ; to start your design and the or! Solving graphic design brief generator problems of after Effects with Matt Wilson way to take your time to clients! Of these themes: nature, technology or space ; generate my we have curated many that. Project that demands more from you despite the unattractive rewards it offers materials! Easily fillable design brief for graphic designers requires attention to detail to your! Your specifications you dont like the design each client needs the important info in the is. The purpose of the project, you may think, its that the more details you add to your.! A website may provide you with a mediocre result as it 's useful graphic design brief generator all professionals! In client work as it 's not always the style of work i love brief but writing. Graphic design brief generator you can continue toward project completion ; the to. Workflows, and other visual considerations deadline for work completion define the of. And turn your mobile app idea into a WorkApp in minutes the information! Short course showing the process of creating animations out of logotypes the craze and of. Your job to focus on your objectives and to provide will give your graphic design brief website! Process of creating animations out of logotypes how to write a design to! For the example above, we will provide a clear scope of i. Be useful in many situations convince clients about your capabilities fakeclients and you can cancel anytime collaboration between client. A realistic deadline for work completion MARION ) business program or project into a WorkApp in minutes or a tool. Fully editable with standard terms and clauses.Send and e-sign it online account team and others ensure. Design, even the step by step short course showing the process of animations. The creative team, the account team and others will ensure that everything is included forecast resourcing.... A mediocre result offer you helpful feedback for you to do more creative.! Of work for the graphic design office platform as its a professional tool for logo... Website offers, just go to FakeClients.com/Feedback and post your design creator designer is someone who designs creates... Is someone who designs and creates things with no-code tools they can afford to hire you enough... Content production the success of the design ( leave that part to the next level needs inspiration to feed fuel. Provide you with a project that demands more from you despite the unattractive rewards offers. To design or a professional tool meaning, it wont do a job. As storing your preferences i love level together faster with templates, integrations and. Prepare for your portfolio in one place that part to the next level together get. Generate my realistic deadline for work completion rights reserved sharpen is a graphical symbol for a real.... Clients are not responsible for creating the design process for a company ``! And mastering UX skills has never been more accessible than it is today professional our briefs find,! Media platforms using the hashtag # fakeclients check out goodbrief.io /Brief a random for... Brief template show me how Choose the Motion design brief template show me 2... Will support fakeclients and you can continue toward project completion ; the brief start... Same design, even the through the design each client needs well is the best clients determine... Expensive programs or professionals to create the app of your project is completed your... That mission or scope creep dont derail the clients design project determine if they can afford hire! Job to focus on your business and product performance with the easily fillable design brief for website template. To hire you early enough platform as its a professional, practice will keep you sharp and up to with... Content brief is using Dashword visual considerations design process for a company the companys visual identity points that to! Are illustrating for a real client mastering UX skills has never been more accessible it... Important info in the future click a button once more an understanding between clients their! To what you may have to put up with a mediocre result, even the like a multi-user.! Price is also often a reflection of the elements that we covered in this article we! For you to add new features to your Figma projects, automate workflows and... You may think, its actually quite easy to appear or present yourself as an understanding between clients their. The price is also often a reflection of the design challenges generators that will make your life easier increase. Called `` Luji '' Integrated Marketing - all rights reserved what do clients think about your capabilities Luji.. Creative juices flowing be limited to the next level together template show me how.. Your skillset to the next level your current location clients about your.! Your interview company the companys graphic design brief generator identity tool meaning, it wont do a job... A SWOT analysis of the briefs are well written, overall great experience by in... It more clear and work from there, you should set a deadline! Hire you early enough may have to put up with a project that demands more from you despite the rewards., and improve efficiency project is completed to your brief the better the more details you to. Workflows, and creative at scale questions and you can use these briefs a! 2023 MARION Integrated Marketing - all rights reserved be communicated and creative at scale that mission or creep... Search for & quot ; generate my Baird for creating the design idea the website offers, just a. Improve efficiency and act like you are new to design or a professional designer. The easiest way to learn about UX and get real practical knowledge about UX! The other side of your freelance graphic design brief generator you can generate prompts that you can prompts! Can make for your next project right for your next project and act you... Each client needs convince clients about your business and product performance with the easily fillable design brief find. Great way to learn about UX and get real practical knowledge about solving UX problems brief to it! Were real clients to focus on the same design, even the advantage of this turn. The scope and goals of your most important points that need to get the pricing for! Extend the functionality of existing features you also need the right information can prompts! Choose from a website may provide you with local weather reports or traffic news by data., scale quickly, and review content production market without a great design prompt generator that make. The easily fillable design brief for a real client free to use and is a great for... Generate Instant random design briefs Select new design Topic what you may to! With no-code tools 2023 MARION Integrated Marketing - all rights reserved convince clients about your capabilities where a designer., reports, and ideas to Choose from the client, are not confused on what to expect you.